THE POWER OF IDENTITY

Muhlenberg High School partnered with Jostens to transform their school culture. Their goal was ambitious… to define who they are and to live it out every day.

After working with Jostens School Mark consultant John Jenson, the school was able to come to a consensus about their core values and confidently update their mascot and rally cry. But this was just the first step in the journey. Their identity began informing their culture and climate activities, starting with a Renaissance Rally.

Learn about their story in the video below.

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