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Season 6

EVENTS VS. INTENT

Event organizers can often get hung up in the nitty-gritty details of their event, especially when it comes to attendance numbers and who shows up. In this episode of The Harbor by Jostens, Mike suggests that event organizers keep their focus on the intent behind their event — and to measure their success not upon attendance, but upon whether or not their attendees were impacted in the way that they intended.

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